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Performance
Marketing

Performance Marketing Agency

Ayko is a leading UK-based performance marketing agency specialising in crafting high-impact eCommerce strategies that drive measurable results. We partner with ambitious brands to increase their marketing performance through a comprehensive suite of services, including SEO, PPC, social advertising, email marketing, and more.

With a data-first mindset, our certified experts blend creativity with advanced analytics to fuel growth across key channels, helping you reach, convert, and retain customers more effectively.

Whether you're a scaling brand or an established retailer, Ayko’s agile team becomes a seamless extension of your business, leveraging the latest in digital marketing and automation to maximise ROI. From technical SEO and Google Ads to Meta Ads, marketplaces, and programmatic display, we tailor strategies that evolve with your business.

Ready to supercharge your sales? As a top-tier performance marketing agency, Ayko helps eCommerce brands like yours break barriers and hit new revenue milestones. Discover how our integrated marketing solutions deliver more than just traffic, they drive real, profitable growth.

Learn more about our digital marketing capabilities:

Your Growth, Our Guarantee.

We only take on accounts where we know we can make a difference. Before we start, we audit your setup to ensure we can drive real growth.

No Risk: If we don’t improve your ROAS, you don’t pay for that month.

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Transparent Pricing: You pay for the time we invest, not a percentage of your spend—so as you scale, your costs stay fair.

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Long-Term Success: After three months of proven results, we’ll lock in a 12-month agreement at the same level of service.

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No guesswork, no wasted spend.Proven, performance-driven paid media.

Our Approach

Channel Expertise & Integrated Delivery

Our holistic services span across SEO, paid media, email, affiliates, and influencer marketing. From Google Shopping and Meta Ads to TikTok and Amazon, our cross-functional teams ensure synergy across all platforms, delivering seamless, multi-touch customer journeys.

Data-Led Performance Strategy

We use a performance-first mindset built on data-driven decisions. Our campaigns are tailored around real-time analytics, smart bidding, and customer insights, ensuring maximum impact at every touchpoint. We align all activity to your KPIs, focusing on ROAS, LTV, and conversion metrics to continually refine and scale.

Flexible Hybrid Resourcing

Whether you’re covering a skills gap or testing a new market, Ayko’s flexible SLA model gives you access to expert resources on demand. This includes everything from SEO audits and feed management to creative execution and campaign automation, scaling support as your needs evolve.

Get in Touch

Recent Work

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Adobe Commerce

Aspinline

Custom chatbot and UX upgrades to streamline Aspinline’s ordering journey.

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Webflow

Cleanology

Cleanology Boosts Leads by 470% and Cuts CPA by 81% with Digital Overhaul

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Adobe Commerce

Silverfish

84.6% increase in impressions following new site

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Performance Marketing FAQs

What makes Ayko different from other performance marketing agencies?

We’re not just campaign executors, we’re growth partners. Our award-winning team combines strategy, creativity, and technology to push marketing performance further, with transparent reporting and continual optimisation.

Which industries do you specialise in?

While our roots are in eCommerce, we work across B2C and B2B industries, including eCommerce and lead generation marketing. Our sector-specific strategies adapt to diverse verticals, from fashion and homeware to tech and collectables.

How do you measure success in performance marketing?

We focus on commercial outcomes, not vanity metrics. Success is tracked through KPIs such as ROAS, CAC, LTV, conversion rate, and organic visibility, ensuring our efforts align with your bottom line.

Can you support platform migrations and SEO during web builds?

Absolutely. Our SEO migration specialists ensure your site maintains or improves organic rankings during platform transitions, minimising risk and protecting your search equity.

Do you manage social and influencer campaigns?

Yes, our paid media team manages platforms like Meta, LinkedIn, and TikTok, and our influencer marketing service connects you with creators that resonate with your target audience, boosting brand visibility and trust.

Speak to an expert

Chris Tate

Marketing Director

If you want to chat about our capabilities or want to hear how we can improve your customers digital experience through design, then get in touch today.

Email Chris