Core UX Research Methods
Using the latest technology we can target your core customer base and demographic to reveal their primary motivations, goals, and pain points so you can make evidence-based decisions.Together, we can:
- Target people by age, location, industry or job title
- Screen participants to speak to the right people
- Move fast and capture insights within a week
What we do:
- All setup, search and scheduling
- Plan and run interviews
- Create a report with findings and recommendations


A strong research foundation blends qualitative insights with quantitative data to give you a complete view of your users. Through surveys, behavioural tracking, and analysis, we uncover trends, patterns, and opportunities that help you make informed, data-driven decisions and confidently prioritise what will have the biggest impact.


Understanding your competitors and the market landscape is essential to staying ahead. We analyse your industry, benchmark against key players, and identify gaps in their strategies to spot opportunities for improvement. We then combine these insights with user research, analytics, and performance data to create a full picture of your opportunities. This holistic approach helps you make informed decisions, refine your strategy, and design experiences that not only meet user needs but outperform the competition.

