How we can work with you
Automated, real-time bidding for targeted ad placements across multiple websites and apps. This method offers advanced targeting capabilities, such as behavioural, demographic, contextual, and geo-targeting, improving engagement and return on investment (ROI). Platforms like Google Display & Video 360 and Amazon DSP are commonly used for our programmatic campaigns.
Purchasing ad placements directly from publishers for guaranteed impressions and premium inventory. While direct buy offers more control and brand safety, it can be more expensive and less flexible compared to programmatic advertising. It is best suited for brands looking to secure high-quality placements on trusted websites with a guaranteed audience reach.
Displaying ads to users who have previously visited a website to re-engage and drive conversions. It works by tracking visitors through cookies or pixels and displaying relevant ads to them as they browse other websites or social media platforms. It can be highly effective for brand awareness, and encouraging users to make the purchase.
Seamlessly integrated ads that match the look and feel of the platform for a non-disruptive user experience. Unlike traditional banner ads, native ads match the format, style, and tone of the surrounding content, improving user experience and engagement.
Key Features include: Non-Disruptive Experience: Native ads are designed to feel like part of the platform, reducing ad fatigue and increasing interaction. Higher Engagement Rates: Users are more likely to click on native ads since they don’t look like traditional ads. Multiple Formats: Can appear as in-feed ads, sponsored articles, recommended content, or promoted listings on platforms.
