/ Performance Marketing
Meta Ads Agency

Meta Ads Agency

Meta advertising is one of the most powerful ways to connect with your target audience, drive conversions and scale your business. As a specialist Meta advertising agency, we create data-driven ad strategies that maximise your return on investment. Whether you're looking to increase brand awareness, generate leads or boost eCommerce sales, we tailor campaigns to align with your goals. With our expertise in audience targeting, creative optimisation, and performance tracking, we ensure your ads reach the right people at the right time.

Our Display ads typically include designing eye-catching creatives, targeting specific audiences based on interests or demographics, and optimising campaigns for performance. Display advertising allows for brand awareness, re-marketing, and customer engagement through interactive elements. Platforms like Google Display Network and Meta provide robust tools for targeting, tracking, and measuring ad performance, ensuring maximum return on investment for advertisers.

At Ayko we’re here to help significantly increase your display marketing efforts by providing expertise and a strategic approach to drive results.

How we can work with you

Campaign Strategy & Management

We create and manage high-performing Meta ad campaigns tailored to your goals. Through deep audience research, compelling creatives, and strategic optimisation, we ensure your ads drive real results; whether for lead generation, eCommerce, or brand awareness.

Creative Development

Strong creativity is at the heart of every successful ad campaign. Our design team crafts visually striking and engaging ad creatives, including carousel ads, dynamic videos and eye catching static visuals. We test multiple variations to determine what resonates best with your audience and continuously refine assets to maintain engagement and boost conversion rates.

Audience Targeting & Retargeting

Reaching the right audience is crucial. We use advanced targeting, like lookalike audiences, interest-based segmentation, and behavioural tracking, to connect with high-intent users. Our retargeting strategies bring back past visitors and cart abandoners to complete their journey.

Performance Analysis & Optimisation

Continuous optimisation is key to maximising ROI. We track KPIs like CTR, conversion rate, and CPA to make data-driven improvements, A/B testing creatives, refining audiences, and adjusting bids to keep your Meta campaigns performing at their best.

Our Approach

Data-Driven Meta Ads Strategy

We use in-depth analytics and insights to craft targeted campaigns that align with your business objectives.

Our data-led approach ensures every ad dollar is spent effectively.

Conversion-Focused Advertising

Our goal is to turn clicks into customers. We create highly engaging ads, refine landing pages and implement A/B testing to maximise conversions and revenue.

Continuous Optimisation

We don’t just launch campaigns; we refine them constantly.

By analysing key metrics and audience behaviour, we make data-backed adjustments to improve performance and lower ad costs.

Meta Ads FAQs

Your budget depends on your industry, competition and specific goals. For eCommerce, a budget of at least £1,000–£5,000 per month is recommended to see meaningful results, while local service businesses can start with smaller budgets. We provide a customised budget strategy based on your business needs.

We offer full creative development services, including static ads, carousel ads and video ads. If you have existing assets, we can optimise them for better performance. Our creative team ensures all ads align with your brand and audience preferences.

Yes! We create and optimise ads across all Meta platforms, including Facebook, Instagram, Messenger and Audience Network. Our team ensures that each platform is used effectively based on your industry and audience behaviour.

Getting started is simple. First, we will conduct an initial audit of your current Meta advertising efforts (if applicable) and create a tailored proposal. We will also develop an initial 3-month roadmap and testing strategy to align with your business goals, target audience and ad budget. Once the proposal and roadmap are approved, we’ll implement a customised Meta advertising strategy to help you achieve maximum growth.

We measure success based on key performance indicators (KPIs) such as click-through rate (CTR), conversion rate, return on ad spend (ROAS), cost per acquisition (CPA) and customer lifetime value (LTV). We provide detailed reports that allow you to track progress and see how your campaigns are performing against your goals.