Which platforms do you specialise in for paid social advertising?

We specialise in Meta (Facebook & Instagram), LinkedIn and TikTok. Each platform offers unique advantages - Meta is great for broad audience reach and conversions, LinkedIn is ideal for B2B and professional targeting and TikTok excels at engaging younger, trend-driven audiences.

What kind of reporting and insights will I receive?

We provide tailored performance reports on Looker Studio covering key metrics such as click-through rates (CTR), conversions, cost per acquisition (CPA) and return on ad spend (ROAS). You’ll also get access to custom dashboards and regular strategy calls to review progress and campaign optimisations.

How long does it take to see results from paid social advertising?

Results can vary based on factors like audience size, industry and ad spend. However, most clients start seeing initial engagement and conversions within the first few weeks. We continuously optimise campaigns to improve performance over time, ensuring sustainable growth.

Do you create ad creatives, or do we need to provide them?

We offer full creative services, including ad design and copywriting. Our team develops high-performing ad creatives tailored to each platform and audience. If you already have assets, we can also test and optimise them for better results.

Can you run lead generation campaigns on LinkedIn, Meta and TikTok?

Yes, we specialise in lead generation campaigns across all three platforms. Whether it’s LinkedIn’s Lead Gen Forms, Facebook’s Instant Forms or TikTok’s interactive lead ads, we craft data-driven strategies to attract and convert high-quality leads.

/ Performance Marketing

AI SEO

AI SEO Agency

Search is evolving as artificial intelligence becomes more deeply integrated into how results are generated and displayed. Traditional rankings still play an important role, but they now sit alongside AI summaries, direct answers and intent-led responses.

AI SEO focuses on adapting search strategies to this shift. It accounts for how search engines interpret context, evaluate relevance and present information to users across both classic listings and AI-powered experiences.

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As search technology continues to change, businesses need to understand how AI influences visibility and discovery in order to remain competitive across all search environments.

Understanding AI SEO

What is AI SEO?

AI SEO is the practice of optimising websites and content to perform effectively within AI-influenced search systems.

Rather than focusing solely on keywords and rankings, AI SEO considers how search engines and AI models interpret meaning, structure information and surface answers. It combines machine-assisted analysis with strategic SEO principles to improve relevance, clarity and discoverability.

By aligning content with user intent and search behaviour, AI SEO helps ensure information is accessible, accurate and suitable for both human users and AI-driven search technologies.

How AI SEO Benefits Your Business

AI SEO supports business growth by expanding visibility across a wider range of search experiences. By optimising for AI-generated summaries, featured snippets and intent-led responses, businesses can reach users at more influential points in the search journey. This approach strengthens traditional SEO performance while improving discoverability across generative and conversational search environments.

Why choose an AI SEO Agency?

As search engines move towards AI-generated answers and intent-led results, generic optimisation is no longer enough. Businesses need specialist expertise to ensure their content remains visible, credible and competitive.

Working with Ayko gives you access to a team that understands how AI influences search behaviour and how to optimise for it responsibly. We help you to:

We analyse AI search behaviour to understand how users interact with generative tools and align your content with real user intent.

We structure your content clearly so AI systems can easily crawl, interpret and reference your site.

We optimise your content for direct answers, improving eligibility for AI summaries and snippets while positioning your brand as a trusted source.

Our AI SEO Services

AI Keyword Research

We go beyond surface-level search volume. Using intelligent analysis, we identify high-intent and emerging keyword opportunities, helping you target the queries that matter most at the moment users are ready to convert.

AI Content Optimisation

Your content needs to perform across multiple formats. We optimise pages to support visibility in AI-driven results, including AI Overviews, featured snippets, People Also Ask boxes and AI-generated answers, while maintaining a strong user experience.

AI Link Building & Outreach

Authority still matters. We use data-led insights to identify high-quality, relevant backlink opportunities that strengthen trust and credibility in the eyes of modern search engines.

AI Analytics & Performance

Understanding performance is essential. We track visibility not only within traditional search results, but also across AI-powered platforms. These insights are translated into clear, actionable recommendations that support ongoing improvement.

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Why choose Ayko for AI SEO?

AI SEO requires more than automation. It requires judgement, experience and restraint.

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At Ayko, we stay closely aligned with changes in search technology and algorithm behaviour. Our strategies are built around sustainable growth, using AI to enhance accuracy, insight and user experience, never to manipulate rankings or produce low-quality output.

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You benefit from a transparent, strategic approach that prioritises long-term performance over short-term gains.

FAQs About AI SEO

What is AI SEO?

AI SEO combines artificial intelligence with search engine optimisation to improve how content is analysed, structured and surfaced in modern search environments.

How does AI SEO differ from traditional SEO?

Traditional SEO focuses on rankings within standard search results. AI SEO places greater emphasis on intent, semantic relevance and content clarity to support AI-generated answers and summaries.

How is AI used within SEO?

AI supports tasks such as trend analysis, content optimisation, intent modelling and performance insights, enabling faster and more informed strategic decisions.

What are AI Overviews?

AI Overviews are machine-generated summaries shown at the top of some search results. To appear in them, content must be authoritative, clearly structured and directly answer user questions.

Can AI SEO increase visibility beyond Google?

Yes. AI SEO improves the likelihood of your brand being referenced across large language models and AI platforms, including ChatGPT and Gemini.

Is AI SEO suitable for all businesses?

AI influences how all websites are evaluated. Whether you are a growing business or an established brand, AI SEO helps ensure continued visibility as search evolves.